PRAXI S.p.A. is pleased to introduce our brand TLD .praxi
Why a Top Level Domain
In celebration of its 50th anniversary, PRAXI has decided to enhance its online identity by acquiring the exclusive top-level domain .praxi. Starting today, all of the Group’s web sites and e-mail addresses will end with “.praxi” instead of “.com”!
PRAXI is proud to be one of the very few Italian companies (and among only 1,700 applications worldwide!) truly committed to the innovative generic Top Level Domain (gTLD) program promoted by ICANN, the global internet regulatory body.
The .praxi domain will also be available, exclusively, for all Clients and Partners in Italy and worldwide.
A Top Level Domain provides stronger protection from inappropriate attempts to use trademarks and services. By landing on .praxi, visitors will be certain of being in the proper PRAXI internet environment where all of the exchanged information benefits from the highest standards of digital security.
Building trust through brand authentication
If it’s not .praxi, it’s not the real thing – PRAXI will be moving all of its domains from traditional gTLDs and ccTLDs to .praxi so that you can be sure that you are visiting a genuine PRAXI site. This will take some time for us to complete however the launch of .praxi is the start of this journey.
PRAXI is ready for its next half century!